Mindset

Read my newest blogs on Mindset to learn how adopting a growth and proactive outlook can transform challenges into opportunities for personal and professional development.

The Power of Perception

In the fast-paced world of sales and marketing, professionals play a crucial role in shaping consumer perceptions and influencing purchasing decisions. However, a psychological phenomenon known as selective perception often comes into play, which can have a negative impact on buyers. In this blog, we will explore what selective perception is, how it manifests in

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Culture

The Impact of Cognitive Bias: Navigating the Pitfalls

In the realm of technology, biases can significantly influence the interactions between businesses and buyers. These biases, stemming from both conscious and unconscious factors, can have a profound impact on buyers’ experiences and decision-making processes. In this blog, we will delve into the ways in which bias in technology teams affects buyers and offer insights

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Organization

When Smart People Feel Exposed: Innovation in the Digital Age

In today’s digital economy, it is more crucial than ever for managers and leaders to be able to integrate customer-centric strategies across several departments and silos. As industries evolve at a never-before-seen rate, knowing how to navigate this shifting landscape effectively is critical to fostering both development and a sustained competitive edge. Embracing New Methods

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Culture
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